PR & Media Management

The First Call Before It Becomes a Headline

When conflict goes public — or threatens to — the facts aren’t the only thing that matter.

Perception moves faster than truth.
Platforms outrun process.
And in 2025, your silence will be interpreted as guilt, confusion, or chaos — even if you’re just trying to understand what happened.

That’s why Arthur provides strategic PR and media management services.

Not noise. Not spin.
Precision. Control. Calm.

We’re not here to make you look good.
We’re here to make sure the truth survives.


The Arthur PR Ethos: Olivia Pope Every Conversation

This isn’t about marketing.
It’s about crisis intelligence.

We think in statements, sequences, optics, and next steps.

When you don’t yet understand the problem — when you don’t know what to say, or who to say it to — Arthur becomes the call you make before anyone else.

And from that moment on, we help you:

  • Understand what you’re facing
  • Define what’s actually at stake
  • Say the right thing, to the right people, at the right time
  • Avoid unforced errors and public escalation
  • Recover control before someone else takes it

We handle high-risk conflict like a war room — with total focus and unshakable discretion.


When to Call Arthur PR

You don’t need to be famous to need PR.
You just need to be at risk — of being misunderstood, misquoted, or manipulated in public.

We step in for:

  • Allegations or accusations (internal or external)
  • Employee or executive misconduct
  • Family disputes with public exposure (estates, elder care, criminal accusations)
  • School board, church, and community governance issues
  • Social media escalations or reputational attacks
  • Media inquiries you’re not prepared to answer
  • Conflict with journalists or content creators
  • Emergencies involving court, cops, or cameras
  • Stakeholder tension (shareholders, donors, congregants, families, staff)

We don’t just “manage your image.”
We stabilise your message.

And we do it while the fire’s still burning.


What We Provide

Arthur PR operates under strict confidentiality and a clear code of conduct.
We don’t hide facts.
We build a position that’s defensible, clear, and human.

Here’s how we work:


🎯 Strategic First Response

  • On-call response within hours of contact
  • Immediate risk mapping and narrative triage
  • Identification of key stakeholders, threats, and timelines

📣 Message Development

  • Crafting of holding statements, full responses, internal memos
  • Talking points for leadership, legal, and comms
  • Guidance for court statements, public events, and family communications

📷 Media Navigation

  • Handling of journalist contact and interview prep
  • Media strategy for high-conflict or high-profile cases
  • Coordination with legal counsel to ensure aligned public positioning

🧭 Reputation Management

  • Recovery strategy after cancellation, scandal, or accusation
  • Quiet interventions when media exposure isn’t yet public
  • Referral to aligned legal, digital, or crisis support as needed

We Don’t Sell Stories. We Protect Them.

Arthur PR isn’t about spinning.
It’s about precision handling of truth in the spotlight.

We will never lie for a client.
We will never help someone weaponize media to hurt others.
We work for facts, fairness, and integrity under pressure — and we do it with surgical calm.


This Is How We’re Going to Do This.

You call us.
We listen, map the problem, and lock the file.
No leaks. No flailing. No panic.

Then we tell you exactly what’s next.
What to say. What not to say.
Who to tell. What to document.
How to survive the hour, the day, and the week.

That’s the Arthur PR difference.

We’re not your brand agency.
We’re your damage containment team.
Your truth team.
Your “don’t-let-this-ruin-you” team.


Start With One Call

If you think you might need us, you probably already do.

You don’t need to be ready.
You don’t need a press release.
You just need someone who knows what to do before it gets worse.

That’s what we’re built for.


Arthur Investigations – PR & Media Management
Calm under pressure. Truth under fire.
📞 Call us first. Before they call you.


ben@arthurinvestigations.ca